By Seth W
I’d like to take this space to elaborate on Tiny Work a bit. Creating a blog is something new for me, so I think it’s good for me, you, and everybody if I lay out some framework. An unofficial mission statement. Allow me to tease out what it is I’m doing here.
Goal: As it says in the header, my aim is to ease the average person into the concept and applications of crowdsourcing. It’s a topic that I find fascinating and I think that a lot of exciting applications for it are going to surface in the next few years.
Audience: The reason I aim this blog at the average individual is because I see myself that way. I make a blog I’d want to read! So to that end, I target a person who is a little like myself. They’ve seen crowdsourcing before, but don’t necessarily identify it as such. They use Wikipedia, or they heard the story behind the Doritos Superbowl commercial, or maybe they funded something cool they saw on Kickstarter. They see an interesting underlying concept and want to learn more, but without getting in too far over their heads at first. So they come here.
Strategy: My main method of getting my audience to understand crowdsourcing is to present them with relatable examples of it. Once you see something for the first time, you start seeing it everywhere. I just need to show the first link and say, “Something like that.” And for me, digging into these case studies to see what works and what doesn’t allows me some real insight into the topic, which I will of course share with my interested readers.
And speaking of readers, I highly value your contributions! I’m subscribed to more crowdsourcing RSS feeds and Twitter accounts than I can count, but I can’t see everything. If you find a cool application of crowdsourcing, send me a message or make yourself heard in the comments! This is crowdsourcing, after all; why can’t we all contribute to the learning process?